What’s New in Social

TikTok tests reducing music options

TikTok is currently running a test with some of their Australian users which will restrict them from adding certain music to their video clips. The experiment is to assess how much users value music in their videos. This may be related to TikTok looking to put a dollar value on music use.

Instagram’s co-founders create new app called Artifact

Artifact is an app that will generate a personalized news feed that uses AI to understand your interests. They describe it as a TikTok for text.

Twitter cancels its “Co-Tweet” test 

The Co-Tweet feature has been in testing since July 2022 but has been cancelled. The feature allowed selected users to collaborate on a tweet with another user.

OpenAI announces a paid subscription for ChatGBT

ChatGBT will now be switching to a freemium model with a new paid option that will be priced at $20 a month. The paid option will increase access to ChatGBT all the time (even during peak hours), faster response times and priority access to new features.

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Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Social Holidays for the Months of February & March

February 1 – First Day of Black History Month

February 2 – International Groundhog Day

February 3 – International Golden Retriever Day

February 3 – National Wear Red Day

February 4 – World Cancer Day

February 5 – Tu Bishvat / Tu B’shevat / Lantern Festival

February 9 – National Pizza Day

February 12 – Superbowl Sunday

February 13 – World Radio Day

February 14 – Valentine’s Day

February 15 – National Flag of Canada Day

February 17 – Random Acts of Kindness Day / Isra and Mi’raj

February 18 – National Drink Wine Day

February 20 – President’s Day / Family Day (Canada)

February 21 – Mardi Gras / Shrove Tuesday

February 22 – National Margarita Day / Ash Wednesday

March 1 – First Day of Women’s History Month / St. David’s Day

March 2 – Read Across America Day

March 3 – Employee Appreciation Day / National Day of Unplugging

March 6 – National Dentist Day / Purim

March 8 – International Women’s Day / Holi

March 13 – Commonwealth Day

March 14 – Pi Day / Organize Your Home Office Day

March 17 – St. Patrick’s Day / World Sleep Day

March 19 – Mother’s Day (UK)

March 20 – International Day of Happiness / First Day of Spring / March Equinox

March 22 – World Water Day / Hindu New Year / Ramadan Starts

March 23 – National Puppy Day

March 25 – Earth Hour Day

March 31 – International Transgender Day of Visibility

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

Upcoming Workshops

February 9 – Canva Secrets & Pro Tips. Register here!

February 23 – HeyOrca Feature Round-Up for February. Register here!

March 2 – Social Media Updates & Trending Audio from January. Register here!

March 9 – TikTok & Reels SEO: How to craft your captions & videos to rank higher. Register here!

March 23 – How to Create More Accessible Social. Register here!

HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn’t cost more – with unlimited users, you can have your whole team working together in HeyOrca!

Recent feature releases:

TikTok Direct Publishing

Media Library Folders

Customizable Publishing Options

Reels Metrics 📈

Upcoming feature releases

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Product Tagging 🛒

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