Bye bye Instagram Guides
Check out this week's HeyOrca Brief! We will be diving into updates from Instagram, Threads, TikTok, LinkedIn and, YouTube as well as trending audio, webinars, and more.
What's new in social from the past week
Starting December 15, your Instagram Guides will be ✨ gone ✨.
Here's what you need to know:
➡️ On December 15, your Guides will be converted into Collections that only you can view.
➡️ You can find Collections in the Saved section. (Tap the 3 lines in the top right of your Instagram profile.)
➡️ You'll have until March 14 to download your Guides from the Accounts Center.
Instagram:
New Instagram "Close Friends" update
Back in September, Instagram was testing the ability to post Reels and feed posts to Close Friends. The test is officially done and all users now have access to this feature. Is it just me or are there any other Canadians who don't have access to this yet?
Instagram releases new Reels editing features
The new editing features let you scale, crop, and rotate individual clips. And there's an undo and redo option.
Threads:
Mark Zuckerberg posted this week that Threads is currently testing a feature that will allow you to add a topic tag to your post. This will help categorize your posts.
Threads releases an easier way to delete your account
After receiving a lot of feedback from the Threads community, Adam Mosseri announced that you can now delete your Threads account without it impacting your Instagram account.
LinkedIn:
LinkedIn is removing all carousels and profile videos
As of December 14, LinkedIn will be removing carousels, profile videos, and links within images and videos. This will not affect carousels that are in a PDF format.
TikTok:
TikTok announced a new feature called Add to Music App
The Add to Music App feature allows you to save songs you discover on TikTok on Amazon Music or Spotify. This feature is currently only available to users in the US and UK.
YouTube:
New YouTube tagging options for AI-generated content
YouTube creators who upload AI-generated content will now have to disclose in their video settings that they have altered their content.
X:
When you upload a video to X, you can now add timestamps so that users can easily skip to different parts of the video.
Join our Facebook Group for social media managers.
This week's trending audio
To grab links directly to these tunes, past trending audio, and inspiration for how to use these sounds, visit the HeyOrca Trending Audio resource.
Upcoming webinars
November 23 - How to master the Instagram algorithm. Register here.
November 30 - Lights, Camera, Oscar: The best of 2023 & what's in store for 2024. Register here.
What webinar topics would you like us to explore in 2024? Reply to this email and let us know.
Social media holidays for November and December
November 20 - Transgender Day of Remembrance
November 21 - World Entrepreneur Day
November 23 - Thanksgiving (US)
November 24 - Black Friday / Native American Heritage Day
November 25 - Small Business Saturday
November 27 - Cyber Monday
November 28 - Giving Tuesday
December 3 - First day of Advent
December 4 - National Cookie Day (US)
December 6 - St. Nicholas Day
December 7 - First day of Hanukkah
December 8 - National Chocolate Brownie Day (US) / Feast of the Immaculate Conception
December 11 - Anniversary of the Statue of Westminster
December 12 - Feast of our Lady of Guadalupe
December 15 - Bill of Rights Day / Last day of Hanukkah
December 18 - International Answer the Phone Like Buddy the Elf Day
December 21 - December Solstice
December 24 - Christmas Eve
December 25 - Christmas Day
December 26 - Boxing Day (CA, UK) / Kwanzaa Starts
December 31 - New Year's Eve
Sync all of the social media holidays for the year with your Google Calendar by clicking here.
LinkedIn challenge
Day one is here! 😍
Here’s the rundown. We’re hosting a LinkedIn challenge this week revolving around the theme of taking back your day during the holidays.
Today’s prompt: Share your favourite time management or prioritization tools that help you stay organized during the holidays.
Tips:
➡️ Don't forget to use #TakeBackYourDay and tag HeyOrca! on LinkedIn.
➡️ Consider using visuals such as a photo of your desk set up or even a picture of yourself. You can take inspiration from this post or this post.
➡️ Add a little *spice* by introducing yourself to your community.
To check out all 3 challenge prompts, visit the link below.
What's new from the Pod
HeyOrca's drag-and-drop tool makes creating posts easy-breezy! 💨
You can easily add media to your desired day by simply dragging and dropping files from your computer. This new feature helps you take back your day by making your workflow a lot faster. 🚀💪 #TakeBackYourDay
Psst . . . take a look a the HeyOrca Roadmap!