HeyOrca: The social media management tool for agencies
How this marketing agency builds social movements with HeyOrca
Meet Daria Benedict, the Director of Social Media at Wondros, an independent global creative agency dedicated to solving complex communication challenges for mission-driven clients. Here's how she and her team use HeyOrca to manage social media – and spark worldwide change.
Manage all of social in one place
Daria and her team manage internationally recognized social campaigns for multiple brands. So it's important that each client has their own dedicated workspace. With HeyOrca, Daria creates client-specific content calendars and connects up to 10 social accounts to each calendar.
Then she adds her collaborators and adjusts their user roles and permissions. Since HeyOrca comes with unlimited users, she doesn't have to worry about paying extra for every user she adds.
Manage all of social in one place
Daria and her team manage internationally recognized social campaigns for multiple brands. So it's important that each client has their own dedicated workspace. With HeyOrca, Daria creates client-specific content calendars and connects up to 10 social accounts to each calendar.
Then she adds her collaborators and adjusts their user roles and permissions. Since HeyOrca comes with unlimited users, she doesn't have to worry about paying extra for every user she adds.
Plan and preview content
Using HeyOrca's content calendar, Daria's team strategizes posts around important dates and trends. Then they use the desktop and mobile preview tool to ensure their posts look accurate and consistent across devices.
Plan and preview content
Using HeyOrca's content calendar, Daria's team strategizes posts around important dates and trends. Then they use the desktop and mobile preview tool to ensure their posts look accurate and consistent across devices.
Create content faster
To save time on cross-posting, Daria's team uses HeyOrca to copy posts across their social accounts.
She says, "The 'duplicate' feature became our best friend; we were able to send a single post to approval to the clients, and once they approved in the platform, we had the green light to simply duplicate the post onto all the remaining channels."
Create content faster
To save time on cross-posting, Daria's team uses HeyOrca to copy posts across their social accounts.
She says, "The 'duplicate' feature became our best friend; we were able to send a single post to approval to the clients, and once they approved in the platform, we had the green light to simply duplicate the post onto all the remaining channels."
Approval and automation
When Daria's posts are ready for approval, she sends her stakeholders a shareable link. Her clients can approve, reject, or leave feedback on posts – all without logging in!
Psst! HeyOrca's built-in approval system is easy even for less tech-savvy clients. Of a recent campaign, Daria says, "The stakeholders on the client side weren't used to working with fast-paced social approvals, but they breezed through the approvals process thanks to HeyOrca."
Approval and automation
When Daria's posts are ready for approval, she sends her stakeholders a shareable link. Her clients can approve, reject, or leave feedback on posts – all without logging in!
Psst! HeyOrca's built-in approval system is easy even for less tech-savvy clients. Of a recent campaign, Daria says, "The stakeholders on the client side weren't used to working with fast-paced social approvals, but they breezed through the approvals process thanks to HeyOrca."
Analyze Engagement and Optimize
Finally, here’s where HeyOrca's reporting tools come into play. Daria's team analyzes engagement metrics like likes and shares, gaining insights into their strategy's effectiveness. She can also create custom reports, schedule automated reports, and leverage AI-powered report summaries. This data-driven approach informs future decisions and improvements.
Analyze Engagement and Optimize
Finally, here’s where HeyOrca's reporting tools come into play. Daria's team analyzes engagement metrics like likes and shares, gaining insights into their strategy's effectiveness. She can also create custom reports, schedule automated reports, and leverage AI-powered report summaries. This data-driven approach informs future decisions and improvements.
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Client-specific calendars
Take it from Daria: "The ability to separate calendars with different levels of visibility is great for our internal teams to be aware of what we're posting while keeping internal comments invisible to the clients, all without disrupting our workflow."
Colour-coded events
It's important that Daria's team plans their posts around relevant events, holidays, and trends. HeyOrca makes it easy to visually mark special events and campaigns right on the content calendar. Daria can even auto-add regional holidays.
Simple cross-posting tools
HeyOrca makes it easy to keep social content consistent across multiple accounts. Daria's team uses the "copy post" tool to duplicate posts across their content calendar. They can also use HeyOrca to create posts in bulk.
Easy content approvals
HeyOrca's built-in approval system helps Daria and her team eliminate back-and-forth email chains and Slack messages. Once her clients approve posts, HeyOrca automatically publishes them at the scheduled time.
Robust social media reports
Daria says, "The HeyOrca reporting suite is perfect for our social media content team to view day-to-day, allowing us to see what content is performing best, which in turn guides our content strategy for upcoming posts."
Frequently Asked Questions
Is HeyOrca a better scheduler than Sprout Social?
With HeyOrca, teams and agencies get everything they're looking for in a social scheduler – including direct publishing, client approval workflows, and robust reporting – without the added cost of user-based pricing. For social media teams that rely on collaboration, HeyOrca is the perfect choice.
Does HeyOrca charge per user?
No, every HeyOrca account comes with unlimited users. Social media managers, clients, and stakeholders will all get free access to the calendars they need to be successful.
Does HeyOrca offer comprehensive analytics?
Yes! HeyOrca's social media reporting dashboard helps you prove your impact on Facebook, Instagram, X (Twitter), LinkedIn, and TikTok. You can also analyze your performance using competitor and cross-channel reports, and export visual reports to share with clients.
Which social platforms does HeyOrca integrate with?
HeyOrca integrates with the following social media platforms: Facebook, Instagram, LinkedIn, TikTok, X (Twitter), Pinterest, Threads, YouTube, and Google Business Profile.
How does HeyOrca make it easier to work with your team and clients?
HeyOrca helps you manage multiple clients with ease. Because your clients are organized by separate calendars, each client gets their own dedicated space for content, media storage, reports, and more. Your clients will only see the content you want them to see. And they can approve posts without logging in. Plus, our custom branding and client-friendly reports help your team build trust.
Is HeyOrca a better social media scheduler than Hootsuite?
HeyOrca is the best social media scheduler for social media teams that need to collaborate with stakeholders and clients. HeyOrca offers all the essential social media management tools, including content scheduling, approval workflows, comprehensive analytics, and more. And because every HeyOrca account comes with unlimited users, you can grow your team without worrying about extra fees.