Facebook F8 2019 Day 1 [Free download of PPT slides]

Day 1 of Facebook F8 just concluded! Ryan and I sat down to talk about all things F8. We compiled the most relevant takeaways into a slide deck that you can download below.

Here's the TL;DR version of the keynote courtesy of the HeyOrca Pod ;)

Facebook Messenger

• What got updated?
• Dedicated space in messenger for close friends
• Be able to view status, IG, Whatsapp, Stories Updates

• What does this mean to marketers?
• Increase your discoverability by having a presence in messenger
• Messenger will be a place where your audience will interact with you via DMs and messenger bot

Facebook Groups

• What got updated?
• Easier access to Facebook groups
• Easier sharing to Facebook groups
• Enhanced functionality for group members to interact
• Facebook groups get its own tab and feed

• What does this mean to marketers?
• Facebook groups are the new newsfeed
• Invest in a community

Instagram

• What got updated?
• Camera area got a redesign to encourage content creation
• De-emphasizing follower count
• Private like count
• Features to help mental health
• Access to AR

• What does mean to marketers?
• Influencer marketing on Instagram will only gain momentum - start thinking about how this applies to your brand
• Move away from like as a metric
• Optimize for comments/ story views/ story engagement

Download The Recap Slides Here 👇

Facebook F8 2019 Day 1 Recap (1)Download