Facebook F8 2019 Day 1 [Free download of PPT slides]
Day 1 of Facebook F8 just concluded! Ryan and I sat down to talk about all things F8. We compiled the most relevant takeaways into a slide deck that you can download below.
Here's the TL;DR version of the keynote courtesy of the HeyOrca Pod ;)
Facebook Messenger
- What got updated?
- Dedicated space in messenger for close friends
- Be able to view status, IG, Whatsapp, Stories Updates
- What does this mean to marketers?
- Increase your discoverability by having a presence in messenger
- Messenger will be a place where your audience will interact with you via DMs and messenger bot
Facebook Groups
- What got updated?
- Easier access to Facebook groups
- Easier sharing to Facebook groups
- Enhanced functionality for group members to interact
- Facebook groups get its own tab and feed
- What does this mean to marketers?
- Facebook groups are the new newsfeed
- Invest in a community
- What got updated?
- Camera area got a redesign to encourage content creation
- De-emphasizing follower count
- Private like count
- Features to help mental health
- Access to AR
- What does mean to marketers?
- Influencer marketing on Instagram will only gain momentum - start thinking about how this applies to your brand
- Move away from like as a metric
- Optimize for comments/ story views/ story engagement
Download The Recap Slides Here 👇
Facebook F8 2019 Day 1 Recap (1)Download
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