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Facebook F8 2019 Day 1 [Free download of PPT slides]
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Facebook F8 2019 Day 1 [Free download of PPT slides]

Social Media
May 1, 2019

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Day 1 of Facebook F8 just concluded! Ryan and I sat down to talk about all things F8. We compiled the most relevant takeaways into a slide deck that you can download below.

Here's the TL;DR version of the keynote courtesy of the HeyOrca Pod ;)

Facebook Messenger

  • What got updated?
  • Dedicated space in messenger for close friends
  • Be able to view status, IG, Whatsapp, Stories Updates
  • What does this mean to marketers?
  • Increase your discoverability by having a presence in messenger
  • Messenger will be a place where your audience will interact with you via DMs and messenger bot

Facebook Groups

  • What got updated?
  • Easier access to Facebook groups
  • Easier sharing to Facebook groups
  • Enhanced functionality for group members to interact
  • Facebook groups get its own tab and feed
  • What does this mean to marketers?
  • Facebook groups are the new newsfeed
  • Invest in a community

Instagram

  • What got updated?
  • Camera area got a redesign to encourage content creation
  • De-emphasizing follower count
  • Private like count
  • Features to help mental health
  • Access to AR
  • What does mean to marketers?
  • Influencer marketing on Instagram will only gain momentum - start thinking about how this applies to your brand
  • Move away from like as a metric
  • Optimize for comments/ story views/ story engagement

Download The Recap Slides Here 👇

Facebook F8 2019 Day 1 Recap (1)Download

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