Non-Profits
Entrepreneurship for All (EforAll), is a nonprofit organization that helps entrepreneurs launch and scale their businesses.
Leaning on HeyOrca features like multi-calendar support, multi-user permissions, and AI writing tools, Social Media Marketing Manager, Francia, creates evergreen content for EforAll’s corporate brand and easily shares it across 43 social media channels in their organization.
And, all nonprofits at HeyOrca benefit from a 25% discount off monthly plans or 40% off annual plans.
Build a calendar in HeyOrca
Francia always starts planning by creating an overview for the month. Francia then turns to HeyOrca to plan each post. At this stage, Francia organizes the structure of her calendar, adds placeholders for each post, identifies topics, and outlines what should be included (photos, video, copy, etc.). Pro tip: Adding placeholder posts to HeyOrca helps Francia visualize the calendar, allowing her to make any necessary changes before diving too deep into planning.
Build a calendar in HeyOrca
Francia always starts planning by creating an overview for the month. Francia then turns to HeyOrca to plan each post. At this stage, Francia organizes the structure of her calendar, adds placeholders for each post, identifies topics, and outlines what should be included (photos, video, copy, etc.). Pro tip: Adding placeholder posts to HeyOrca helps Francia visualize the calendar, allowing her to make any necessary changes before diving too deep into planning.
Add copy, photos, and videos
With a structure in place, Francia gets to work on adding visual assets and writing post copy. At this stage, she makes use of HeyOrca features like its Canva integration and AI caption writing tool.
Add copy, photos, and videos
With a structure in place, Francia gets to work on adding visual assets and writing post copy. At this stage, she makes use of HeyOrca features like its Canva integration and AI caption writing tool.
Content review
Once everything is added to HeyOrca, Francia changes the status of each post to ‘awaiting approval’ and has a colleague review everything for clarity and correctness.
Content review
Once everything is added to HeyOrca, Francia changes the status of each post to ‘awaiting approval’ and has a colleague review everything for clarity and correctness.
Finalize and copy-to-calendar
If everything looks good, posts are approved and Francia copies everything to Facebook and other platforms to add links and make any necessary tweaks. Once all content is finalized in HeyOrca, Francia then uses the ‘copy-to-calendar’ feature to share content with EforAll’s 19 other calendars. Pro tip: After sharing content in HeyOrca, Francia sends an email to stakeholders across the organization with an overview of the month’s theme and important dates and posts. This keeps the team informed, engages everyone in the process, and notifies other social media managers that content is ready to work with in HeyOrca.
Finalize and copy-to-calendar
If everything looks good, posts are approved and Francia copies everything to Facebook and other platforms to add links and make any necessary tweaks. Once all content is finalized in HeyOrca, Francia then uses the ‘copy-to-calendar’ feature to share content with EforAll’s 19 other calendars. Pro tip: After sharing content in HeyOrca, Francia sends an email to stakeholders across the organization with an overview of the month’s theme and important dates and posts. This keeps the team informed, engages everyone in the process, and notifies other social media managers that content is ready to work with in HeyOrca.
3 Features that Help Francia Take Back Her Day
As a regular HeyOrca user, Francia shared the top three features that help her take back her day:
Copy-to-calendar
This feature allows Francia to efficiently distribute content across EforAll’s 43 social media pages in just a few clicks. She says: “For people who have multiple accounts, this feature is great. It helps me copy everything in bulk. Without it, I’d have to go to each calendar one by one and do the same process 20 times.”
Reports
Francia likes the simplicity of HeyOrca’s reporting feature, which helps her monitor performance and share results. “It’s so much easier than having to go to each app to check on performance. I’m a data-driven person, I like to study results to see what we’re going to do next and I find HeyOrca’s reports really helpful. They also look cute — very friendly to the eye”, she explained.
AI writing tool
Since Francia wears many hats, she loves HeyOrca’s AI writing tool to avoid writer's block. Francia says: “I’m 100% on the AI train, it’s a great tool for social media marketers that here’s to stay. You just have to use it in a smart way and understand that it’s a tool to use to our benefit. It’s great to have it right in HeyOrca’s platform, so I don’t have to go to another app.”
Managing Multiple Calendars — All in One Place
Frequently Asked Questions
Is HeyOrca free?
HeyOrca is free for 14 days when you sign up for a free trial (no credit card required). If you decide HeyOrca is the best scheduler for your team, you can continue with a monthly or annual subscription. You'll only pay for the calendars you need. And you can add unlimited users to your account for free.
How do HeyOrca's analytics compare with Meta Business Suite's?
You can use Meta Business Suite to view your brand's Facebook and Instagram performance. If you want to report on additional social channels, download or send client-friendly reports, or compare your impact across different social networks, HeyOrca Reports is a more suitable social media reporting tool. In addition to Facebook and Instagram reports, HeyOrca offers LinkedIn reports, TikTok reports, X (Twitter) reports, cross-channel reports, date range comparisons, and Facebook and Instagram competitor reports. You can also use HeyOrca to automatically email visual PDF reports to your clients or team on a recurring or ad hoc schedule. Sign up for a free trial!
Is HeyOrca a better scheduler than Later?
Later is an effective tool for individual creators and solo social media managers who focus on Instagram. For teams and agencies that rely on collaboration to build communities across all major social networks, HeyOrca is the best social media scheduler. HeyOrca makes it easy to create content, get client approval, engage with your community, and report on your impact – all in one place.
Does HeyOrca charge a fee for additional users?
Nope! With HeyOrca, you can add unlimited users to your account for free, no matter what plan you're on. With Later, you'll need to pay $5.00 USD per month for each additional user. And you can only add extra users to select Later plans.
Are HeyOrca's reporting features more robust than Later's?
Later offers in-depth Instagram performance reports, but if you want to report on accounts across all leading social networks, you'll find HeyOrca's reporting features more comprehensive (and client-friendly!). With HeyOrca, you can compare your performance across social channels, automatically email PDF reports to clients on a recurring schedule, analyze your performance against competitors, leverage AI report summaries, and more.
How does HeyOrca's pricing work?
HeyOrca's pricing is based on calendar count. A calendar is a client-specific space where you'll schedule posts, store media, access reports, and more. You'll want a separate calendar for each client you serve. For example, if you have 5 clients, you'll want 5 calendars. Once you're all set with your calendars, you don't have to worry about hidden fees. Every HeyOrca plan comes with unlimited users, unlimited media storage, unlimited use of AI tools, and unlimited scheduled posts. With Later, you'll need to pay extra for additional users and AI use. Depending on your Later plan, you may also have to pay extra to schedule more posts.