Customer Case Study:
Faith Based
As Social Media Marketing Manager and Content Strategist for The Woodlands Methodist Church, Krista Shook leads social media initiatives for the church’s four distinct faith-based services.
Enabling easy collaboration with the creative team and pastors of each ministry, HeyOrca has become an integral part of Krista’s planning process.
Having used HeyOrca for about two years now, Krista had this to say about HeyOrca: “As you say, it’s helped me take back my day!”
Monthly content planning in a project management tool
Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.
Monthly content planning in a project management tool
Each month, Krista starts her social media planning in a project management tool. With a general plan assembled, Krista shares it with the Director of Communications and the pastors of each ministry for input and approval.
Layout calendar in HeyOrca
With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.
Layout calendar in HeyOrca
With an approved template, Krista then adds placeholder posts in HeyOrca for the month and outlines any events and sermon series.
Assign content creation tasks in Wrike
From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.
Assign content creation tasks in Wrike
From there, Krista heads back to Wrike to create and assign tasks to members of their internal creative team for content creation.
Upload content to HeyOrca
On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars.
Upload content to HeyOrca
On a weekly basis, Krista then uploads content to HeyOrca and finalizes posts for the upcoming week. To streamline her content planning, she uses HeyOrca features to share content across social media pages and each of the organization’s calendars.
Content approval in HeyOrca
With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.
Content approval in HeyOrca
With everything uploaded for the week, Krista then shares each calendar with the corresponding pastor, so they can make any necessary comments, changes, and approvals. Once content is approved in HeyOrca, it’s automatically scheduled to post.
6 Ways That HeyOrca Helps Krista Take Back Her Day
Intuitive User Experience
Krista was quickly able to learn how to schedule posts, develop an approval process, and learn new features. “It didn't take a whole lot of effort to figure out, no tutorials were required”.
Ability to Manage Multiple Calendars
Being able to switch between calendars in just a couple of clicks helps Krista plan and schedule content more efficiently. “I'm easily able to access calendars for each of the church’s services without having to log in and out multiple times.”
Continuous Feature Updates
“I feel like every few months there's something new, which I appreciate because I didn't really get that with other platforms that I've used.”
AI Features
Being able to use HeyOrca’s AI features to write post captions and inbox message replies has also helped streamline Krista’s process. “It did a great job. I thought to myself, ‘Oh, this is much better than what I would've written.’”
Approval Features & Notifications
The ability to comment on specific planned posts, tag team members, and set custom notifications has also helped Krista and her team streamline their content approval process. “We haven’t had any issues with someone not getting emails or seeing each other’s comments, so that’s been great”, she explained.
Reel Scheduling
Krista also mentioned that she appreciates the ability to schedule Instagram reels and TikTok videos using HeyOrca.
Collaboration and Efficient Content Planning — All in One Tool
Frequently Asked Questions
Is HeyOrca free?
HeyOrca is free for 14 days when you sign up for a free trial (no credit card required). If you decide HeyOrca is the best scheduler for your team, you can continue with a monthly or annual subscription. You'll only pay for the calendars you need. And you can add unlimited users to your account for free.
How do HeyOrca's analytics compare with Meta Business Suite's?
You can use Meta Business Suite to view your brand's Facebook and Instagram performance. If you want to report on additional social channels, download or send client-friendly reports, or compare your impact across different social networks, HeyOrca Reports is a more suitable social media reporting tool. In addition to Facebook and Instagram reports, HeyOrca offers LinkedIn reports, TikTok reports, X (Twitter) reports, cross-channel reports, date range comparisons, and Facebook and Instagram competitor reports. You can also use HeyOrca to automatically email visual PDF reports to your clients or team on a recurring or ad hoc schedule. Sign up for a free trial!
Is HeyOrca a better scheduler than Later?
Later is an effective tool for individual creators and solo social media managers who focus on Instagram. For teams and agencies that rely on collaboration to build communities across all major social networks, HeyOrca is the best social media scheduler. HeyOrca makes it easy to create content, get client approval, engage with your community, and report on your impact – all in one place.
Does HeyOrca charge a fee for additional users?
Nope! With HeyOrca, you can add unlimited users to your account for free, no matter what plan you're on. With Later, you'll need to pay $5.00 USD per month for each additional user. And you can only add extra users to select Later plans.
Are HeyOrca's reporting features more robust than Later's?
Later offers in-depth Instagram performance reports, but if you want to report on accounts across all leading social networks, you'll find HeyOrca's reporting features more comprehensive (and client-friendly!). With HeyOrca, you can compare your performance across social channels, automatically email PDF reports to clients on a recurring schedule, analyze your performance against competitors, leverage AI report summaries, and more.
How does HeyOrca's pricing work?
HeyOrca's pricing is based on calendar count. A calendar is a client-specific space where you'll schedule posts, store media, access reports, and more. You'll want a separate calendar for each client you serve. For example, if you have 5 clients, you'll want 5 calendars. Once you're all set with your calendars, you don't have to worry about hidden fees. Every HeyOrca plan comes with unlimited users, unlimited media storage, unlimited use of AI tools, and unlimited scheduled posts. With Later, you'll need to pay extra for additional users and AI use. Depending on your Later plan, you may also have to pay extra to schedule more posts.