Instagram tests achievement badges based on Reels performance 🏆

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What's New in Social

Instagram is working on achievement badges

Instagram is currently working on achievement badges in hopes to incentivize Reels Creators. You will be able to achieve badges based on your Reels performance such as "Trendsetter" or "Creative Streak".

Twitter launches new "Link Spotlight" for professional accounts

This new feature will allow professional accounts to add a URL with a variable CTA button to their profile.

TikTok users will soon have a profile kit

TikTok will soon have a better way for creators to highlight their content. A Profile Kit will allow you to showcase up to 6 TikTok videos off-platform.

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Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

In Other News

TikTok highlights the top creators and features for Halloween

Snapchat unvails AR-to-Purchase activation for Halloween costumes

TikTok adds a photo mode for still images

Social Holidays for the Month of October

October 1 – First Day of Black History Month (UK) / International Coffee Day / World Vegetarian Day

October 2 – First Day of Mental Health Awareness Week (CA)

October 3 – National Boyfriend Day (US) / Mean Girls Day

October 4 – Yom Kippur Starts / Feast of St. Francis of Assisi

October 5 – Yom Kippur Ends / World Teachers Day

October 6 – Instagram’s Birthday

October 8 – The Prophet’s Birthday

October 9 – First Day of Sukkot

October 10 – World Mental Health Day / Columbus Day (US) / Thanksgiving

October 11 – National Coming Out Day

October 15 – Sweetest Day / Hoshana Rabbah / White Cane Safety Day

October 16 – Last Day of Sukkot / Shemini Atzeret

October 24 – Diwali / Deepavali

October 26 – National Pumpkin Day (US)

October 31 – Halloween

Sync all of the social media holidays for the year with your Google Calendar by clicking here.