What’s New in Social

Instagram rolls out a new way for Creators to make money

After testing this feature since November, Instagram has announced that eligible Reels creators in the US will be able to accept virtual gifts from their fans via a button on their video. Users can purchase virtual gifts and with each virtual gift a creator receives, they get $0.01.

You can now boost other people’s videos on TikTok

TikTok is adding new features to its ad portal, Promote, including the ability to boost other people’s videos. 

TikTok is testing a way to reset your FYP

If you are tired of your usual FYP, don’t worry! TikTok is currently working on a way to reset your FYP and start fresh.

Facebook releases new comment moderation tools

Creators will be able to search comments by keywords, emojis, names and dates along with new bulk actions.

Twitter Blue introduces 4,000-character tweets

Twitter Blue users now have to ability to create tweets up to 4,000 characters in length. This also applies to quote tweets and replies.

Google announces ChatGBT rival, Bard

Google is currently working on a ChatGBT competitor called Bard. The tool is described as an “experimental conversational AI service”.

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Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Social Holidays for the Months of February & March

February 13 – World Radio Day

February 14 – Valentine’s Day

February 15 – National Flag of Canada Day

February 17 – Random Acts of Kindness Day / Isra and Mi’raj

February 18 – National Drink Wine Day

February 20 – President’s Day / Family Day (Canada)

February 21 – Mardi Gras / Shrove Tuesday

February 22 – National Margarita Day / Ash Wednesday

March 1 – First Day of Women’s History Month / St. David’s Day

March 2 – Read Across America Day

March 3 – Employee Appreciation Day / National Day of Unplugging

March 6 – National Dentist Day / Purim

March 8 – International Women’s Day / Holi

March 13 – Commonwealth Day

March 14 – Pi Day / Organize Your Home Office Day

March 17 – St. Patrick’s Day / World Sleep Day

March 19 – Mother’s Day (UK)

March 20 – International Day of Happiness / First Day of Spring / March Equinox

March 22 – World Water Day / Hindu New Year / Ramadan Starts

March 23 – National Puppy Day

March 25 – Earth Hour Day

March 31 – International Transgender Day of Visibility

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

Upcoming Workshops

February 16– How to plan social media content as an agency. Register here!

February 23 – HeyOrca Feature Round-Up for February. Register here!

March 2 – Social Media Updates & Trending Audio from January. Register here!

March 9 – TikTok & Reels SEO: How to craft your captions & videos to rank higher. Register here!

March 23 – How to Create More Accessible Social. Register here!

HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn’t cost more – with unlimited users, you can have your whole team working together in HeyOrca!

Recent feature releases:

TikTok Direct Publishing

Media Library Folders

Customizable Publishing Options

Reels Metrics 📈

Upcoming feature releases

Social Inbox 👀

Product Tagging 🛒

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If you’d like to see some of our new features in action, be sure to sign up for our HeyOrca Overview Webinar on January 19! Register here.

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