Weekly Brief: June 26
What's New in Social
Elon Musk tells Twitter employees that he wants the platform to be more like WeChat & TikTok
In a recent Q&A, Elon Musk mentioned he wants Twitter to keep people more entertained through an algorithm similar to TikTok, and informed on serious issues. He also mentioned leaning more on subscriptions and payments, suggesting that people should pay to be verified.
Twitter tests long-form writing feature
The test is currently taking place in Canada and will allow users to write up to 2500 words.
Meta rolls out more ways Creators can make money
Some of these initiatives include holding off on any revenue sharing on Facebook and Instagram until 2024, exclusive Facebook Groups, Facebook Stars which will help more people earn money on Reels and lives, cross-posting Reels, a Creator Marketplace and NFTs.
What Tunes are Trending?
Check out the hottest tracks that people are using on Instagram Reels and TikTok! Incorporating this audio will help your video reach. To grab links directly to these tunes, past trending audio, and ideas for these sounds, click here.
Check out our trending audio Spotify playlist here!
Upcoming Workshop
Join the HeyOrca Education Team to learn all about this month's latest feature releases on the HeyOrca platform!
In this 1 hour session, you will learn:
✅ HeyOrca's Publishing Notes
✅ Post Performance in HeyOrca Reports
✅ Filtering your Top Posts by Campaigns and Tags in HeyOrca
✅ TikTok Notifications from the HeyOrca mobile app
✅ More about Community Management in HeyOrca (First edition)
...and more sneak peeks at projects in progress at HeyOrca!
It's not one to miss! Click the link below to register today.
In Other News
YouTube releases its Culture & Trends Report
Instagram adds age verification features
HeyOrca is hiring a Product Marketing Manager! Apply today.
Join 2,600+ professionals like yourself in the Life in Social Facebook Group! Here's a highlight from this week.
Social Holidays for the Month of July
July 1 - Canada Day
July 4 - Independence Day
July 5 - International Bikini Day / National Workaholics Day
July 7 - World Chocolate Day
July 9 - Eid Al-Adha
July 10 - National Pina Colada Day
July 14 - Bastille Day
July 17 - World Emoji Day
July 18 - Mandela Day
July 30 - International Friendship Day / Muharram
Sync all of the social media holidays for the year with your Google Calendar by clicking here.
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