What’s New in Social

Meta is shutting down Creative Studio
Soon Meta will be getting rid of Creative Studio and will be directing users to Business Suite instead.
Instagram is taking the shopping tab out of the main navigation
Starting next month, Instagram will be replacing the shopping tab in the main navigation with the create icon.
YouTube will start sharing ad money with Shorts creators
YouTube announced changes to its Partner Program which includes starting February 1st, the platform will be sharing ad money with Shorts creators.
Time spent on social apps in 2022 is higher than ever
Data.ai published a trend report highlighting how much time was spent on each social platform in 2022. The numbers are crazy!
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Trending Audio
To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Social Holidays for the Month of January
January 1 – First Day of International Creativity Month
January 2 – Science Fiction Day
January 4 – National Trivia Day
January 7 – Orthodox Christmas Day
January 10 – Houseplant Appreciation Day
January 13 – National Sticker Day
January 14 – Orthodox New Year
January 16 – Martin Luther King Day
January 23 – National Pie Day
January 25 – Opposite Day
January 27 – International Holocausts Remembrance Day
January 28 – Data Privacy Day
January 30 – National Croissant Day
Sync all of the social media holidays for the year with your Google Calendar by clicking here.
Upcoming Workshops
January 19 – HeyOrca Overview Register here!
January 26 – How to Incorporate More Video Content in 2023. Register here!
February 2 – Social Media Updates & Trending Audio from January. Register here!
HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn’t cost more – with unlimited users, you can have your whole team working together in HeyOrca!
Recent feature releases:
Customizable Publishing Options
Upcoming feature releases
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Product Tagging 🛒
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If you’d like to see some of our new features in action, be sure to sign up for our HeyOrca Overview Webinar on January 19! Register here.
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