What’s New in Social

No more Creative Studio

Meta is shutting down Creative Studio

Soon Meta will be getting rid of Creative Studio and will be directing users to Business Suite instead.

Instagram is taking the shopping tab out of the main navigation

Starting next month, Instagram will be replacing the shopping tab in the main navigation with the create icon.

YouTube will start sharing ad money with Shorts creators 

YouTube announced changes to its Partner Program which includes starting February 1st, the platform will be sharing ad money with Shorts creators.

Time spent on social apps in 2022 is higher than ever

Data.ai published a trend report highlighting how much time was spent on each social platform in 2022. The numbers are crazy!

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Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Trending audio for Instagram Reels & TikTok

Social Holidays for the Month of January

January 1 – First Day of International Creativity Month

January 2 – Science Fiction Day

January 4 – National Trivia Day

January 7 – Orthodox Christmas Day

January 10 – Houseplant Appreciation Day

January 13 – National Sticker Day

January 14 – Orthodox New Year

January 16 – Martin Luther King Day

January 23 – National Pie Day

January 25 – Opposite Day

January 27 – International Holocausts Remembrance Day

January 28 – Data Privacy Day

January 30 – National Croissant Day

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

Upcoming Workshops

January 19 – HeyOrca Overview Register here!

January 26 – How to Incorporate More Video Content in 2023. Register here!

February 2 – Social Media Updates & Trending Audio from January. Register here!

HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn’t cost more – with unlimited users, you can have your whole team working together in HeyOrca!

Recent feature releases:

TikTok Direct Publishing

Media Library Folders

Customizable Publishing Options

Reels Metrics 📈

Upcoming feature releases

Social Inbox 👀

Product Tagging 🛒

P.S – reply to this email for an exclusive coupon code 👀

If you’d like to see some of our new features in action, be sure to sign up for our HeyOrca Overview Webinar on January 19! Register here.

Sign up to receive our HeyOrca Brief newsletter here.

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