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Weekly Brief
Get in touch with your followers with Instagram's newest feature, Channels!
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Get in touch with your followers with Instagram's newest feature, Channels!

Weekly Brief
February 20, 2023

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What's New in Social

Instagram launches "Channels"

Instagram just launched a new feature called "Channels", which is a way to send group messages within Instagram to keep your followers up to date on different topics, brands, sales, etc.

No more live shopping on Instagram

Meta announced that you will soon no longer be able to tag products in live Instagram broadcasts.

TikTok is launching a $500,000 live trivia contest

TikTok will be giving away cash prizes to winners of the trivia game between February 22nd and 26th.

Instagram tests new "Memories" feature

Similar to Snapchat's memory feature, Instagram is testing a "Memory" story prompt to show you your past stories on that specific date.

TikTok may be introducing paywalled content

TikTok is reportedly creating a feature where creators will be able to set a price to view their content. This is one of the many features TikTok is currently working on to boost usage and expand its older audience.

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Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Social Holidays for the Months of February & March

February 21 – Mardi Gras / Shrove Tuesday

February 22 – National Margarita Day / Ash Wednesday

March 1 – First Day of Women’s History Month / St. David’s Day

March 2 – Read Across America Day

March 3 – Employee Appreciation Day / National Day of Unplugging

March 6 – National Dentist Day / Purim

March 8 – International Women’s Day / Holi

March 13 – Commonwealth Day

March 14 – Pi Day / Organize Your Home Office Day

March 17 – St. Patrick’s Day / World Sleep Day

March 19 – Mother’s Day (UK)

March 20 – International Day of Happiness / First Day of Spring / March Equinox

March 22 – World Water Day / Hindu New Year / Ramadan Starts

March 23 – National Puppy Day

March 25 – Earth Hour Day

March 31 – International Transgender Day of Visibility

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

Upcoming Workshops

February 23 - HeyOrca Feature Round-Up for February. Register here!

March 2 - Social Media Updates & Trending Audio from January. Register here!

March 9 - TikTok & Reels SEO: How to craft your captions & videos to rank higher. Register here!

March 23 - How to Create More Accessible Social. Register here!

HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn't cost more - with unlimited users, you can have your whole team working together in HeyOrca!

Recent feature releases:

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Upcoming feature releases

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If you'd like to see some of our new features in action, be sure to sign up for our HeyOrca Overview Webinar on January 19! Register here.

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