What’s New in Social

You can now add up to 5 links in your bio on Instagram

You are finally able to add up to 5 links in your bio! To do so go to ‘Edit profile’ > ‘Links’ > ‘Add external link’.

New Instagram Reels features

These updates include a centralized area to see what’s trending, a redesigned editing experience, new insights and more.

How to use Instagram’s Creator Marketplace

If you’re an influencer marketing manager, you’ll want to take a look at how to utilize the new Creator Marketplace API that was just released.

Montana passes legislation to ban TikTok

TikTok is not quite banned yet in Montana because the bill hasn’t been approved, but it’s a significant taken towards TikTok.

Meta launches new webinar series for SMBs

This webinar series will be based on helping small businesses get better ad performance.

TikTok confirms that you can still upload 10 minute videos

You may have noticed the 10 minute recording option within TikTok has disappeared. This was a test that has ended, but TikTok says you are still able to upload 10 minute long videos to the app, but you cannot film them within the app.

YouTube adds Shorts Thumbnails to iOS

Now when uploading a Short from your iPhone, you will be able to select a certain frame to be the Thumbnail.

LinkedIn expands its Company Commitments display

The LinkedIn Commitment’s area of a Company page is there for brands to display their values. The platform is now expanding the Commitments to job postings.

Social Media Manager Mental Health Survey

Every year we conduct a mental health survey for Social Media Managers and go over the results during Mental Health Awareness month. We’d love to get your opinions and feedback around mental health within the industry!

Join Our Social Media Manager Facebook Group!

Trending Audio

To get direct links to these songs and ideas of how you can use them, check out our trending audio blog post.

Upcoming Workshops

April 27 – How to build a Thriving Community & Social Inbox Demo. Register here!

May 4 – Social Media Updates From April You Need to Know. Register here!

May 11 – Mental Health Within the Social Media Industry. Register here!

June 1 – Social Media Updates From May You Need To Know. Register here!

June 15 – A Step-By-Step Guide to Creating a Winning LinkedIn Newsletter. Register here!

Social Holidays for April & May

April 23 – World Book Day (US) / St. George’s Day

April 25 – Yom Ha’atzmaut

April 27 – National Take Your Child to Work Day (US)

April 30 – Adopt a Shelter Pet Day / Tax Day

May 1 – First Day of Asian American and Pacific Islander Heritage Month / First Day of Mental Health Awareness Month (US) / Met Gala

May 2 – National Teacher Appreciation Day

May 4 – Star Wars Day / International Firefighters’ Day / National Day of Prayer

May 5 – Cinco De Mayo

May 6 – National Nurses Day

May 7 – World Laughter Day

May 8 – Victory in Europe Day / Lag B’omer Starts

May 9 – First day of Mental Health Awareness Week (US, UK)

May 10 – National Small Business Day

May 14 – Mother’s Day (US)

May 17 – International Day Against Homophobia, Transphobia, and Biphobia

May 18 – Ascension Day

May 19 – Bike to Work Day

May 20 – Armed Forces Day (US

May 21 – International Tea Day

May 22 – National Maritime Day / Victoria Day (Canada)

May 25 – National Missing Children’s Day / Shavuot

May 26 – Buddha Day

May 28 – International Hamburger Day

May 29 – Memorial Day (US) / Whit Monday

Sync all of the social media holidays for the year with your Google Calendar by clicking here.

HeyOrca is a social media planner and scheduler built for teams of all sizes. We believe that better collaboration shouldn’t cost more – with unlimited users, you can have your whole team working together in HeyOrca!

Recent feature releases:

TikTok Direct Publishing

Media Library Folders

Customizable Publishing Options

Reels Metrics

AI Captions 

Social Inbox 

Upcoming feature releases

Publishing Notes 🖊️

Product Tagging 🛒

Archive & Delete Media 🚮

To check out our full roadmap, click here!

Sign up to receive our HeyOrca Brief newsletter here.

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