In this guide, we’ll detail 10 experts tips + examples of how to use Instagram Hashtags and showcase 560 of the most popular Hashtags on Instagram broken down by category and industry.

Instagram Hashtags are an effective tool that can be used to amplify a brand’s Instagram exposure to their target audience. A tool that that Jimmy Fallon and Justin Timberlake know all about…

Hashtags may seem simple, but there are strategic ways to use them that can help you reach a broader audience and reach your social media content goals. Conversely, there are spammy practices that can negatively impact your brand and even get you banned on Instagram.

In this comprehensive guide, we will go over:

Table of Contents

What are Instagram Hashtags? 

Let’s start with the basics…

A hashtag is a combination of numbers, letters, and/or emojis preceded by a #symbol (e.g., #handbag). Businesses use hashtags to categorize content, making it discoverable to the target audience. Other Instagram followers use them to follow brands, places or locations, or products.

Users can click on hashtags or search a hashtag on Instagram, enabling them to view all posts tagged with a given hashtag. 

There are many different types of hashtags, but the common types are:

  • Product/service hashtags: They are basic keywords attributable to products or services, like #swimwear
  • Niche hashtags: They are used to describe a specific context within an industry, like #foodblogger
  • Special event hashtags: They represent seasons or holidays like #summerdays
  • Community-specific hashtags: They refer to communities, like #craftersofinstagram
  • Location hashtags: They are used to refer to locations, like #londoneats
  • Brand hashtags: These are hashtags associated with a brand like HeyOrca’s #takebackyourday or Herschel’s #welltravelled
  • Holiday hashtags: From made up holidays like #NationalBaconDay, to statutory holidays like #MemorialDay – every day is a social media holiday!

Why Use Instagram Hashtags?

Using hashtags efficiently can boost your business exposure as it enables Instagram users to locate and discover your content, products, or services fast. Instagram also allows users to follow hashtags – meaning you can appear on users’ feeds that follow a hashtag related to your brand.

Additionally, since most of your brand or site followers are organic in nature, there are high chances of converting them. Research shows that Instagram posts with one or more hashtags attract 392% more comments and 70% more likes than those without.

How then can businesses and brands use hashtags efficiently for exposure? Keep reading to find out… 👇

How to Use Instagram Hashtags – 10 tips

1. Use simple and relevant hashtags 

Use hashtags that people within your audience are using and can remember with ease. Refrain from using tags that are long, hard to pronounce, and spell.

Some things to consider when choosing customer-friendly and effective hashtags:

  • Should be short, simple, and precise
  • Give the audience ideas about the topic of discussion
  • Link to relevant topics, especially those that your audience is talking about, and
  • Should relate to your brand, content, or company.

Depending on the industry you work in or the type of clients you manage, you may have to get a little creative like Gabriel Nightingale MD from Bona Accord Pest Control did.

“I’ll be the first to admit that pest control is not the most glamorous industry in the world – it is, however, essential.  Hashtags can be super effective in being picked up by social listening tools – I can testify to this having picked up some great annual contracts this way.  You do, however, have to be smart with your hashtags – people rarely search ‘pest control’ so, we create hashtags with words that laymen would use such as ‘cockroach’, ‘rats’ and even ‘creepycrawlies’.”

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2. Avoid spamming

Spammy Hashtag in Instagram Comment Example
Spammy Hashtag in IG comment – Image Credit: bloggerpunit.com

Like anything else in social media, Instagram hashtags are often abused. Avoid any urge to spam your hashtag on other people’s Instagram posts. It’s unlikely that you’ll gain anything from this, and likely that the comment will be frowned upon.

Also, don’t overdo it with Hashtags. Especially on Twitter. “The use of hashtags is definitely a fine art – stats show that brands which use hashtags on Twitter enjoy up to 50% more engagement – but beware, the same sources reveal that posts with more than two hashtags see a drop in engagement of 17%.  The moral of the story?  Choose wisely – and sparingly,” says Jack Zmudzinski of Future Processing.

Popular hashtags are those that people are talking about currently, mainly around major news topics. You can leverage such tags by incorporating them in your content to reach more audiences, both existing and new ones following the same hashtags. Ensure to use hashtags relevant to your business or industry for improved exposure. 

If your hashtag does not add value to the target community or your audience, it will be ignored. However, if you place the tags or tag a truly informative post, more people will share it, increasing your brand visibility. You can also improve engagement by being the first to use a given trending hashtag or tags available on Twitter. 

To minimize the tendency of using too common hashtags, you can focus on those affiliated with a specific niche and an engaged audience within your industry. For instance, instead of tagging #dogstagram, which could have more than 15 million posts, you can tag #frenchie, which has more than 5 million posts. The latter trending hashtag will reach more targeted viewers, people who really love a specific dog breed, hence, improved exposure and engagement. 

Reasons to Use Hashtags on Instagram - avasam.com
 Reasons to use hashtags on Instagram  Image credit: avasam.com

4. Use Insights to vet hashtags

Instagram hashtag insights – Image Credit: reddit.com

Keyword research is a valuable practice when it comes to choosing Hashtags. Max Babych, CEO at SPD Load agrees.

“There’s no doubt that hashtags are a valuable tool and, when using these, don’t be afraid to get creative. Have a think about search intent in order to come up with a hashtag which will start to trend as well as attracting the right audience.”

To ensure you are using Instagram tagging and hashtags efficiently for exposure, it is essential to look at the performance of the tags you have used previously to inform you of the ones you can reuse in the future.

The native analytics tool, for instance, shows you the number of visitors who have visited your profile based on your hashtags. You can also use more advanced, paid Instagram tools, enabling you to determine which specific hashtags are responsible for the most comments, likes, impressions, and reach on your Instagram posts.

Other tools will enable you to select posts on which to view insights to see impressions, giving you a better idea of your tags’ performance and exposure.

TIP: Did you know that HeyOrca’s Social Media Calendar for agencies let’s you quickly report on stats for the Instagram, Facebook, LinkedIn, and Twitter brands you manage? Check out HeyOrca Reports!

5. Use branded hashtags

Branded hashtag example example - Lululemon Instagram
Branded hashtag example – Image Credit: instagram.com/lululemon

Branded Instagram hashtags are efficient for exposure because they are original (created by yourself). They are designed to promote your campaign or brand while making it easy to monitor the conversation even if it takes place outside your channel. 

Many companies create branded social media marketing hashtags by adding their brand name after the # symbol, like #loveloft.  When users attach your tag to their content or when you tag other accounts, you gain more shares and visibility. You can use analytics to trace how your tag is being used, it’s popularity, and determine the possible effect on brand exposure.

For even better results, you can add your branded tags to your Instagram profile and stories. You can also use the bio to promote your branded content and Instagram campaigns. 

Users can now follow branded hashtags, further improving exposure efficiently. Followers grow with your brand and will see your content in their feeds, either by following your profile or the hashtag. 

6. Use location-specific hashtags for local awareness

MAC Cosmetics Location-based Hashtag Example – source: Wishpond.com

If you are marketing a local business, you can use Instagram tagging and hashtags efficiently by adding location-based tags to your brand name. This strategy can enable you to connect better with the community because people are fond of supporting local businesses and events. 

For instance, if you manage a brand like Portillo’s in Chicago, you can use hashtags like #portilloschicago or #chicagodogs. You can use more than one location-based tags in your posts or tag many local businesses and events to reach different people across your target audience. 

7. Hide hashtags strategically

To avoid appearing spammy and keep your readers hooked to your post, you need to lower the unnecessary appearance of your tags. If you are using up to 20 hashtags or tagging multiple accounts in one post, you don’t want your audience to get overwhelmed, confused, or even distracted from your content’s objective. 

Use one of the following methods to hide hashtags while keeping your fans engaged and ensure brand exposure:

  • Insert hashtags after the last line.
  • Place the hashtags in the comment box – they will only be visible if mobile users tap on “View all comments.” This strategy is only effective for mobile phone users because comments on the desktop still remain in the top position.
  • Hide hashtags in your caption. Press the Enter or Return key at the bottom of your caption, then enter a punctuation mark (like a dash, period, or bullet) and hit Return again. Repeat this process at least 3 times; hashtags will not be visible after three lines unless your content viewers tap on “more.”
  • Hide them in Instagram stories. You can do so by minimizing or shrinking their size. You can also click on the hashtag sticker to edit it into a semi-transparent background.
  • Pasting a GIF, emoji, or sticker on the tag can also obscure it entirely.
Hiding hashtags in Instagram Post Caption Example – source: instagram.com/brustro_official/

These tricks enable you to keep your target audience engaged while increasing exposure to those that really want to view the content under the tags.  

8. Use hashtags to create communities

You can use niche-specific Instagram hashtags to efficiently target and interact with an active and focused community.  

You can find community-oriented tags by identifying the types of Instagram hashtags used by your target audience whenever they hold discussions about your brand. You can either adopt them or build a community of your own by encouraging users and customers to use your tags.

For instance, a fitness brand targeting females will find more success with hashtags related to #femalefitness, rather than #fitness alone.

When people feel they belong to a given group with valuable benefits, they tend to share the content, refer friends, and respond better to promotions, hence, enabling your business to reap from improved brand visibility.

TIP: Speaking of communities… Have you heard of HeyOrca’s Life In Social Community for social media manager’s & agency professionals? The group has over 1,400 active members that engage in discussions about all things social and help each other out. Join the group today!

9. Add tags in your first comment

One of the most ideal ways to use Instagram tagging and hashtags efficiently for exposure is by adding a tag in the first comment of your post. Use this tactic to minimize appearing spammy; make your captions tidy by distributing them to other sections instead of adding all of them in the posts.

This tactic will enable you to strategically position tags, making them visible while still retaining engagement.

See the below example of how brands like Fender are using this strategy:

Example of Hashtags as first comments on Instagram – image credit: flothemes.com

10. Keep off banned hashtags

Banned tags have been disabled or flagged by Instagram for violating community guidelines. Such tags will not help with your brand, product, or service exposure because they link to hidden posts. 

Your users will not trust your posts if you are frequently tagging banned content. This practice will also lower the level of awareness, engagement, and exposure originally intended for your post.  
You can view banned Instagram hashtags on platforms like Dapper Goat. You can also conduct a quick check by clicking on the magnifying glass to take you to the Explore section, typing the hashtag in the search window. If the tag does not display, it indicates that it is banned temporarily or permanently. Still, if it displays, you should click on the hashtag to verify (if it is forbidden, it will link to a broken site).

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Now that you’ve got a clear understanding of how to strategically use Instagram Hashtags, let’s take a look at some of the Hashtags you can use to boost your brand’s exposure.

Below you’ll find 560 popular and industry-specific hashtags.

You can download our Ultimate List of 1,000+ Most Popular Instagram Hashtags for even more industry-specific and location-based Hashtags on Instagram.

  1. #love | Number of Photos: 1.221B
  2. #instagood | Number of Photos: 704.0M
  3. #photooftheday | Number of Photos: 478.6M
  4. #fashion | Number of Photos: 456.5M
  5. #beautiful | Number of Photos: 445.0M
  6. #happy | Number of Photos: 413.8M
  7. #cute | Number of Photos: 404.3M
  8. #tbt | Number of Photos: 401.4M
  9. #like4like | Number of Photos: 393.9M
  10. #followme | Number of Photos: 374.3M
  11. #picoftheday | Number of Photos: 363.1M
  12. #follow | Number of Photos: 357.3M
  13. #me | Number of Photos: 341.6M
  14. #selfie | Number of Photos: 329.4M
  15. #summer | Number of Photos: 320.6M
  16. #art | Number of Photos: 319.4M
  17. #instadaily | Number of Photos: 311.6M
  18. #friends | Number of Photos: 299.3M
  19. #repost | Number of Photos: 295.8M
  20. #nature | Number of Photos: 286.4M
  21. #girl | Number of Photos: 282.4M
  22. #fun | Number of Photos: 277.6M
  23. #style | Number of Photos: 268.7M
  24. #smile | Number of Photos: 258.7M
  25. #food | Number of Photos: 252.4M
  26. #instalike | Number of Photos: 252.3M
  27. #family | Number of Photos: 246.9M
  28. #travel | Number of Photos: 245.3M
  29. #likeforlike | Number of Photos: 244.3M
  30. #fitness | Number of Photos: 238.0M
  31. #follow4follow | Number of Photos: 220.3M
  32. #igers | Number of Photos: 220.2M
  33. #tagsforlikes | Number of Photos: 216.6M
  34. #nofilter | Number of Photos: 213.6M
  35. #life | Number of Photos: 211.7M
  36. #beauty | Number of Photos: 211.2M
  37. #amazing | Number of Photos: 204.8M
  38. #instagram | Number of Photos: 197.2M
  39. #photography | Number of Photos: 191.8M
  40. #photo | Number of Photos: 179.0M
  41. #vscocam | Number of Photos: 179.0M
  42. #sun | Number of Photos: 176.1M
  43. #music | Number of Photos: 174.6M
  44. #followforfollow | Number of Photos: 169.7M
  45. #beach | Number of Photos: 169.7M
  46. #ootd | Number of Photos: 162.3M
  47. #bestoftheday | Number of Photos: 159.6M
  48. #sunset | Number of Photos: 159.5M
  49. #dog | Number of Photos: 159.0M
  50. #sky | Number of Photos: 158.9M
  51. #vsco | Number of Photos: 156.2M
  52. #l4l | Number of Photos: 153.4M
  53. #makeup | Number of Photos: 152.9M
  54. #foodporn | Number of Photos: 145.7M
  55. #f4f | Number of Photos: 144.2M
  56. #hair | Number of Photos: 139.9M
  57. #pretty | Number of Photos: 137.9M
  58. #cat | Number of Photos: 132.8M
  59. #model | Number of Photos: 131.9M
  60. #swag | Number of Photos: 130.8M
  61. #motivation | Number of Photos: 126.6M
  62. #girls | Number of Photos: 124.3M
  63. #party | Number of Photos: 122.8M
  64. #baby | Number of Photos: 122.5M
  65. #cool | Number of Photos: 122.1M
  66. #gym | Number of Photos: 118.1M
  67. #lol | Number of Photos: 116.9M
  68. #design | Number of Photos: 114.8M
  69. #instapic | Number of Photos: 113.2M
  70. #funny | Number of Photos: 112.8M
  71. #healthy | Number of Photos: 111.7M
  72. #christmas | Number of Photos: 108.9M
  73. #night | Number of Photos: 108.3M
  74. #lifestyle | Number of Photos: 108.2M
  75. #yummy | Number of Photos: 107.1M
  76. #flowers | Number of Photos: 106.8M
  77. #tflers | Number of Photos: 105.6M
  78. #hot | Number of Photos: 105.0M
  79. #handmade | Number of Photos: 103.1M
  80. #instafood | Number of Photos: 103.1M
  81. #wedding | Number of Photos: 102.5M
  82. #fit | Number of Photos: 101.9M
  83. #black | Number of Photos: 100.8M
  84. #일상 | Number of Photos: 100.7M
  85. #pink | Number of Photos: 99.98M
  86. #blue | Number of Photos: 99.24M
  87. #workout | Number of Photos: 98.62M
  88. #work | Number of Photos: 98.40M
  89. #blackandwhite | Number of Photos: 96.60M
  90. #drawing | Number of Photos: 95.95M
  91. #inspiration | Number of Photos: 93.11M
  92. #holiday | Number of Photos: 92.02M
  93. #home | Number of Photos: 91.72M
  94. #london | Number of Photos: 90.10M
  95. #nyc | Number of Photos: 89.65M
  96. #sea | Number of Photos: 88.27M
  97. #instacool | Number of Photos: 87.31M
  98. #winter | Number of Photos: 86.86M
  99. #goodmorning | Number of Photos: 86.71M
  100. #blessed | Number of Photos: 85.46M
  1. #love | Category: General
  2. #instagood | Category: General
  3. #photooftheday | Category: Campaigns and Trends
  4. #fashion | Category: Beauty and Fashion
  5. #beautiful | Category: Beauty and Fashion
  6. #happy | Category: General
  7. #cute | Category: Beauty and Fashion
  8. #tbt | Category: Campaigns and Trends
  9. #like4like | Category: Self-promotion and Networking
  10. #followme | Category: Self-promotion and Networking
  11. #picoftheday | Category: Campaigns and Trends
  12. #follow | Category: Self-promotion and Networking
  13. #me | Category: General
  14. #selfie | Category: General
  15. #summer | Category: Seasonal
  16. #art | Category: General
  17. #instadaily | Category: Campaigns and Trends
  18. #friends | Category: General
  19. #repost | Category: Self-promotion and Networking
  20. #nature | Category: Nature
  21. #girl | Category: General
  22. #fun | Category: General
  23. #style | Category: Beauty and Fashion
  24. #smile | Category: General
  25. #food | Category: Food
  26. #instalike | Category: General
  27. #likeforlike | Category: Self-promotion and Networking
  28. #family | Category: General
  29. #travel | Category: Nature
  30. #fitness | Category: Health and Fitness
  31. #igers | Category: Photography and IG
  32. #tagsforlikes | Category: Self-promotion and Networking
  33. #follow4follow | Category: Self-promotion and Networking
  34. #nofilter | Category: Campaigns and Trends
  35. #life | Category: General
  36. #beauty | Category: Beauty and Fashion
  37. #amazing | Category: General
  38. #instamood | Category: General
  39. #instagram | Category: General
  40. #photography | Category: Photography and IG
  41. #vscocam | Category: Photography and IG
  42. #sun | Category: Nature
  43. #photo | Category: Photography and IG
  44. #music | Category: Other
  45. #beach | Category: Nature
  46. #followforfollow | Category: Self-promotion and Networking
  47. #bestoftheday | Category: Campaigns and Trends
  48. #sky | Category: Nature
  49. #ootd | Category: Beauty and Fashion
  50. #sunset | Category: Nature
  51. #dog | Category: Nature
  52. #vsco | Category: Photography and IG
  53. #l4l | Category: Self-promotion and Networking
  54. #makeup | Category: Beauty and Fashion
  55. #f4f | Category: Self-promotion and Networking
  56. #foodporn | Category: Food
  57. #hair | Category: Beauty and Fashion
  58. #pretty | Category: Beauty and Fashion
  59. #swag | Category: Beauty and Fashion
  60. #cat | Category: Nature
  61. #model | Category: Beauty and Fashion
  62. #motivation | Category: Health and Fitness
  63. #girls | Category: General
  64. #baby | Category: General
  65. #party | Category: General
  66. #cool | Category: Beauty and Fashion
  67. #lol | Category: General
  68. #gym | Category: Health and Fitness
  69. #design | Category: Other
  70. #instapic | Category: Photography and IG
  71. #funny | Category: General
  72. #healthy | Category: Health and Fitness
  73. #night | Category: General
  74. #tflers | Category: Self-promotion and Networking
  75. #yummy | Category: Food
  76. #flowers | Category: Nature
  77. #lifestyle | Category: Other
  78. #hot | Category: Beauty and Fashion
  79. #instafood | Category: Food
  80. #wedding | Category: Other
  81. #fit | Category: Health and Fitness
  82. #handmade | Category: General
  83. #black | Category: General
  84. #pink | Category: General
  85. #일상 | Category: Other
  86. #blue | Category: Other
  87. #work | Category: Other
  88. #workout | Category: Health and Fitness
  89. #blackandwhite | Category: Other
  90. #drawing | Category: General
  91. #inspiration | Category: General
  92. #home | Category: General
  93. #holiday | Category: Seasonal
  94. #christmas | Category: Seasonal
  95. #nyc | Category: Location
  96. #london | Category: Location
  97. #sea | Category: Nature
  98. #instacool | Category: General
  99. #goodmorning | Category: General
  100. #iphoneonly | Category: Other

Like it or not, many of the most popular tags are purely around shameless self-promotion. After all, hashtags are there to categorize posts and help you get found. Consider using the following hashtags to build your follower base. But know that their successful use comes at a price: people will expect you to hold up your end of the bargain!

Self-Promotion Hashtags From the Top 100 Overall:

  1. #like4like
  2. #followme
  3. #follow
  4. #repost
  5. #likeforlike
  6. #tagsforlikes
  7. #follow4follow
  8. #followforfollow
  9. #l4l
  10. #f4f74

Part of the value of the above tags and tricks is the potential to incite collaboration with other pages and cross-pollinate your content with one another’s audiences. When doing this, consider marking posts as #collaboration and/or #collab to help other content creators who are looking for partners to find you.

List of Trendy Instagram Hashtags

Though sometimes easier said than done, one way to quickly get lots of eyes on your content is to catch a trend and ride the hype. Here’s a sampling of some current and past trends to consider. Keep in mind that the viral challenges are time-sensitive, and joining in too late can be worse than nothing if it makes you look behind the times.

A sampling of Trendy Tags from the Top 100 Overall:

  1. #photooftheday
  2. #tbt
  3. #picoftheday
  4. #instadaily
  5. #nofilter
  6. #bestoftheday

Examples of Current and Past Viral Hashtag Challenges

  1. #Fliptheswitch
  2. #PillowChallenge
  3. #LetsDance
  4. #TrickShot
  5. #BathTubChallenge
  6. #BetweenArtandQuarantine
  7. #10yearchallenge #10yearschallenge
  8. #whatthefluff #whatthefluffchallenge
  9. #lipsyncbattle
  10. #fallingstarschallenge
  11. #icebucketchallenge

List of Industry-Specific Instagram Hashtags

Below are some of the industries most likely to be using Instagram to promote themselves and their products, as well as some of the most popular hashtags they use.

  1. #instabeauty
  2. #beautyblogger
  3. #beautybloggers
  4. #bblogger
  5. #bbloggers
  6. #natural
  7. #naturalbeauty
  8. #naturalista
  9. #stylish
  10. #gorgeous
  11. #glam
  1. #fashionblog
  2. #fashionstyle
  3. #styleblogger
  4. #fashiongram
  5. #fashionable
  6. #fashionpost
  7. #instastyle
  8. #fashionaddict
  9. #fashiondiaries
  10. #whatiwore
  11. #wiw
  12. #whatiworetoday
  13. #accessories
  14. #clothes
  15. #jewelry
  16. #shoes
  17. #lookoftheday
  18. #outfitoftheday
  19. #ootd
  20. #streetwear
  21. #streetfashion
  22. #menswear
  23. #menstyle
  24. #lookbook
  25. #look
  26. #trend
  27. #trendy
  28. #designer
  1. #eyes
  2. #eyeshadow
  3. #eyeshadowpallete
  4. #palettes
  5. #mascara
  6. #eyeliner
  7. #tar
  8. #glue
  9. #glitter
  10. #glitternails
  11. #nailart
  12. #instamakeup
  13. #naturalmakeup
  14. #cosmetics
  15. #cosmetic
  16. #foundation
  17. #concealer
  18. #powder
  19. #primers
  20. #lashextensions
  21. #lashes
  22. #lashlift
  23. #lash
  24. #lipstick
  25. #lipgloss
  26. #lip
  27. #gloss
  28. #makeupaddiction
  29. #makeupjunkie
  30. #wakeupandmakeup
  31. #makeuplover
  32. #makeuplovers
  33. #makeupaddict
  34. #eyebrows
  35. #eyebrowsonfleek
  36. #crease
  37. #motd
  1. #skincareroutine
  2. #naturalskincare
  3. #organicskincare
  4. #skincare
  5. #healthyskin
  6. #beautycare
  7. #antiaging
  1. #hairofinstagram
  2. #naturalhairstyles
  3. #hairoftheday
  4. #hairfashion
  5. #instahair
  6. #hairstyles
  7. #hairstyle
  8. #naturalhair
  9. #haircut
  10. #hairdo
  11. #balayagehighlights
  12. #balayageombre
  13. #balayage
  14. #ombre
  15. #barbershopconnect
  16. #barbershop
  17. #barberlife
  18. #barber
  19. #modernsalon
  20. #hairdresser
  21. #hairstylist
  22. #stylist
  23. #haircolor
  24. #haircolour
  25. #gingerhair
  26. #brunettegirl
  27. #brunettes
  28. #brunette
  29. #blondehair
  30. #blondegirl
  31. #blonde
  32. #braidstyles
  33. #braids
  34. #braid
  35. #curlyhair
  36. #curls
  37. #curly
  38. #longhairdontcare
  39. #longhair
  1. #tattooedwomen
  2. #tattooedgirls
  3. #tattooedgirl
  4. #tattooedmen
  5. #chesttattoo
  6. #tattoosleeve
  7. #sleevetattoo
  8. #handtattoo
  9. #tattoolover
  10. #tattooed
  11. #tattedup
  12. #tatted
  13. #amazingink
  14. #inkedgirls
  15. #inkedup
  16. #inklife
  17. #inkedlife
  18. #inkaddict
  19. #inked
  20. #ink
  21. #tattoo
  22. #tattoos
  23. #tatts
  24. #tats
  25. #tat
  26. #tattooart
  27. #bodypaint
  28. #bodyart
  29. #coveruptattoo
  30. #coverup
  31. #tattooartist
  32. #tattoist
  33. #instatattoo
  34. #tattoolife
  35. #blackwork
  1. #healthychoices
  2. #healthylifestyle
  3. #healthyliving
  4. #healthylife
  5. #wellness
  6. #cleaneating
  7. #nutritionist
  8. #nutrition
  9. #healthyfood
  10. #healthyeating
  11. #organicfood
  12. #organic
  13. #instahealth
  14. #wellnesscoach
  1. #yogaeverydamnday
  2. #yogainspiration
  3. #yogaeveryday
  4. #yogachallenge
  5. #yoga
  6. #yogapractice
  7. #yogaposes
  8. #yogalife
  9. #yogagirl
  10. #yogafit
  11. #strong
  12. #strongwomen
  13. #strongwoman
  14. #strongman
  15. #strengthtraining
  16. #strongnotskinny
  17. #strength
  18. #girlswholift
  19. #fitnessmotivation
  20. #gymlifestyle
  21. #nopainnogain
  22. #getfit
  23. #exercise
  24. #exercises
  25. #active
  26. #cardio
  27. #train
  28. #training
  29. #muscle
  30. #gains
  31. #muscleup
  32. #fitlifestyle
  33. #gymlife
  34. #fitspiration
  35. #fitlife
  36. #instafitness
  37. #instafit
  38. #fitnessmodel
  39. #fitnessmodels
  40. #fitnessaddict
  41. #fitmom
  42. #fitgirlsguide
  43. #fitgirl
  44. #fitgirls
  45. #bodybuilding
  46. #bodybuilder
  47. #body
  48. #shredded
  49. #absworkout
  50. #abs
  51. #crossfit
  52. #crossfitgirls
  53. #aesthetics
  54. #physique
  1. #weightlosstransformation
  2. #bodytransformation
  3. #transformationtuesday
  4. #losingweight
  5. #weightlossjourney
  6. #weightlossmotivation
  7. #transformation
  8. #fatloss
  9. #weightloss
  10. #fitnessjourney
  11. #fattofit
  1. #chinesefood
  2. #mexicanfood
  3. #japanesefood
  4. #koreanfood
  5. #thaifood
  6. #frenchfood
  7. #cooking
  8. #baking
  9. #homecooking
  10. #recipe
  11. #recipes
  12. #foodpic
  13. #foodpics
  14. #foodpictures
  15. #foodstyling
  16. #foodart
  17. #foodporn
  18. #cook
  19. #chef
  20. #cheflife
  21. #chefsofinstagram
  22. #eat
  23. #eats
  24. #eatfamous
  25. #eatingfortheinsta
  26. #dinner
  27. #cuisine
  28. #lunch
  29. #lunchbox
  30. #cookies
  31. #homemade
  32. #homemadefood
  33. #yummy
  34. #instafood
  35. #tasty
  36. #delicious
  37. #delish
  38. #foodblogger
  39. #foodie
  40. #foodies
  41. #foodgasm
  42. #restaurant
  43. #foodlover
  44. #yum
  45. #leftovers
  1. #liquor
  2. #vodka
  3. #whiskey
  4. #whisky
  5. #tequila
  6. #bourbon
  7. #rum
  8. #scotch
  9. #gin
  10. #beer
  11. #beers
  12. #alcohol
  13. #drinks
  14. #booze
  15. #drink
  16. #drinks
  17. #drinking
  18. #drinkporn
  19. #instadrink
  20. #beerporn
  21. #drinkstagram
  22. #wine
  23. #winelover
  24. #winetasting
  25. #winery
  26. #winenight
  27. #winewednesday
  28. #winestagram
  29. #wines
  30. #cocktail
  31. #cocktails
  32. #mixology
  33. #mojito
  34. #mojitos
  35. #drunk
  36. #bar
  37. #happyhour
  38. #beerpong
  39. #drinkup
  40. #pub
  41. #bartender
  42. #bartenders
  43. #mixologist
  44. cocktailhour
  45. #shots
  1. #vegetarianfood
  2. #vegetarian
  3. #plantbased
  4. #glutenfree
  5. #dairyfree
  6. #veggie
  7. #veggies
  8. #vegetables
  9. #wholefoods
  10. #fruitsalad
  11. #fruit
  12. #veganfoodporn
  13. #veganfoodshare
  14. #whatveganseat
  15. #vegansofig
  16. #vegansofinstagram
  17. #veganfood
  18. #veganism
  19. #veganlife
  20. #veganlifestyle
  21. #rawvegan
  22. #bestofvegan
  23. #govegan
  24. #crueltyfree
  25. #paleo
  1. #coffee
  2. #caffeine
  3. #coffeetime
  4. #coffeeshop
  5. #coffeehouse
  6. #cafe
  7. #café
  8. #coffeebreak
  9. #coffeelover
  10. #coffeeholic
  11. #coffeeaddict
  12. #coffeelove
  13. #coffeelovers
  14. #latte
  15. #latteart
  16. #espresso
  17. #cappuccino
  18. #coffeelife
  19. #coffeeporn
  20. #coffeegram
  21. #instacoffee
  22. #coffeeoftheday
  23. #coffeemug
  24. #mug
  25. #specialtycoffee
  26. #barista
  1. #tea
  2. #teatime
  3. #tealover
  4. #teacup
  5. #greentea
  6. #matcha
  7. #drinktea
  8. #teaculture
  9. #teaaddict
  10. #ilovetea
  1. #artistsoninstagram
  2. #instaartwork
  3. #artstagram
  4. #instaartist
  5. #artofinstgram
  6. #artoftheday
  7. #art_spotlight
  8. #instaart
  9. #artistic
  10. #artwork
  11. #artist
  12. #artsy
  13. #arts
  14. #art
  15. #graphicdesign
  16. #graphic
  17. #digitalart
  18. #graphicdesigner
  19. #sketchbook
  20. #sketching
  21. #sketch
  22. #sketches
  23. #pencildrawing
  24. #pencilsketch
  25. #pencilart
  26. #pencil
  27. #doodlesketch
  28. #doodleart
  29. #doodles
  30. #doodle
  31. #paintings
  32. #painting
  33. #painter
  34. #paint
  35. #watercolorpainting
  36. #watercolor
  37. #contemporaryart
  38. #abstractpainting
  39. #abstractart
  40. #abstract
  41. #illustrations
  42. #illustration
  43. #illustrator
  44. #streetart
  45. #graffitiart
  46. #graffiti
  47. #artgallery
  48. #gallery
  49. #fineart
  50. #drawings
  51. #drawing
  52. #draw
  1. #artsandcrafts
  2. #crafting
  3. #crafty
  4. #craft
  5. #crafts
  6. #hobby
  7. #crochet
  8. #crochetersofinstagram
  9. #yarn
  10. #polymerclay
  11. #pottery
  12. #clay
  13. #embroideryart
  14. #embroidery
  15. #crossstitch
  16. #sewing
  17. #scrapbooking
  18. #imadethis

The full list includes 1,000+ industry-specific & location-based Instagram Hashtags to help boost your engagement on IG.

Click here to download the ultimate list of 1,000+ Most Popular Instagram Hashtags

Wrap-up

Instagram is one of the most influential social media platforms, enabling brands to reach their target audience, build communities and followers, sell to a niche market, and tag other businesses for mutual benefits. 

While you can derive these benefits simply by using hashtags efficiently, this article has demonstrated the best practices to keep in mind for the ultimate brand exposure. These include using simple, relevant, and trending tags, vetting them using insights, riding on location-based tags, building communities, and avoiding banned hashtags altogether. If you keep up with these guidelines, you can be assured of building a long-lasting and successful business relationship with Instagram followers and other brands. 

Author bio:

This post was collaboratively created by Datis Mohsenipour (HeyOrca) & Rithesh Raghavan.

Rithesh is the co-founder of Acowebs, an online store for eCommerce plugins with 15,000+ satisfied customers across the globe. he Has over 15+ years experience in digital marketing and loves to write about the latest trends and developments in the world of IT, software development, and marketing.

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