HeyOrca Blog – Social Media Insights For Agencies and Marketers
HeyOrca Notes – for all your client’s content & info in one place
Content and context are getting married in HeyOrca 🎊 It starts with strategy. Well, it really starts with a relationship. A relationship with a brand that has specific needs and associated brand guidelines. Then comes the strategy. At some point (during or after the...
8 Questions to Prepare for Live Events on Instagram Stories
Live events are unpredictable. News broadcasts, live sporting events, concerts, and award shows are all susceptible to Murphy’s Law (what can go wrong will go wrong). There are certain types of events that you can plan better than others, but things don’t always go...
6 Tips for Crushing Your B2B Social Media Strategy
At face value, social media can appear to be a vehicle best suited for brands and companies to interact directly with consumers. This is certainly true – but the benefits of social media absolutely extend to B2B brands and companies. In fact, it can be an extremely...
How to Create Engaging Instagram Stories Using Storytelling Techniques
In marketing, it’s important to control the message that people receive about your brand or business. We don’t just put out content and hope for the best, everything is done with intentionality. There are often specific things that we’re trying to achieve or promote,...
What Agencies Need To Know About Live Streaming In 2019
Your agency needs to stay ahead of the game and learn everything about live stream marketing so that you can communicate its value to your clients, answer all their questions, and guide their marketing decision-making.
Plan Efficiently with Instagram Story Templates
We're all about helping agencies take back their day here at HeyOrca, but we know it's a tall task. Between continuously executing on your various marketing strategies and keeping clients happy, it's hard to worry about small details like ensuring brand...
How to Storyboard Your Instagram Stories Using the 3-Act Structure
"The shortest distance between two people is a story." -Patti Digh Stories are powerful. They can bring people together, establish connections, build rapport, teach information, spur debate, and engage our imaginations. They allow people to become more invested...
How to build an Instagram Stories analytics report
As an agency, everything you do for a client has to be backed up with data. Fortunately, Instagram is one of those social media platforms that provide useful metrics for nearly everything--and Instagram Stories is no exception. Lets start off with a list...
Instagram Stories on HeyOrca – Adding to Client’s Social Strategy
We've all heard it. The next big marketing and sales revolution. Be authentic! Be human! If only it were that easy. But it is getting easier. Consumers today crave a personal connection with the brands they love and follow (seemingly) more than ever before...
6 Marketing Objectives that Instagram Stickers can help Improve
Instagram is a fantastic opportunity for agencies. Not just for IG's reach and engagement, but for the tools it gives your social media manager. Instagram Stories are already a great feature that help build interest and drive interaction, but Instagram...
An Honest Review of 2019 Social Media Conferences
We put together a list of the best social media conferences in 2019. But we didnt just slap together some basic information; we have tips and insights into these conferences from people whove actually been there!
What Agencies can Learn from the Best Instagram Stories
Our latest blog post covers what agencies can learn from the best brands when creating Instagram stories!
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