HeyOrca Blog – Social Media Insights For Agencies and Marketers
3 Creative Ways to Build Highly Targeted Audiences on Facebook & IG
Facebook and Instagram ads are only effective if they reach the right people. The best way to ensure that your ad dollars are spent well is to take the time to build out highly targeted audiences.
How to Use a Facebook Campaign Planning Worksheet
We’ve talked before about the things that you need to consider before starting a Facebook ad campaign. This worksheet is going to take what you have (campaign goals, budgets, creative, etc.) and help you plan your execution. Download the worksheet here. You can use...
Putting the Haunt in Hauntvertising: How this Agency Found their Niche Market
Welcome to our Agency Spotlight series! Each article will feature pioneers of the #agencylife and how they run their businesses in the modern world. This week Fearworm Hauntvertising, an agency that markets for haunted attractions, talks about the benefits of being a specialized agency.
InterTWINEd: How This Agency Builds Great Client Relationships
Welcome to our Agency Spotlight series! Each article will feature pioneers of the #agencylife and how they run their businesses in the modern world. This week, entrepreneurs Erika Kelland and Erin Molloy share their tips on how to build amazing client relationships!
It’s Here! Direct Instagram Publishing on HeyOrca via Buffer
It’s here! In our continued effort to help agencies take back their day we are happy to announce that we now offer Instagram Direct Publishing on HeyOrca via Buffer!
4 Reasons To Start Using Video on LinkedIn
LinkedIn may not get as many daily video views as Instagram or Facebook but that doesn’t mean the platform should be ruled out. Less views means less competition to get your content out there. For many B2B companies LinkedIn is an ideal platform for marketing and now...
Take back your day with our newly designed Navigation Bar 🎉
Today, we are excited to announce an update to your HeyOrca Calendar Navigation Bar! With this new design, you will be able to access functions that matter to you faster.
Why Staying Transparent is this Agency’s Ethos
Welcome to our Agency Spotlight series! Each article will feature pioneers of the #agencylife and how they run their businesses in the modern world. This week, Luke Tobin, Commercial Director at Digital Ethos, talks about the importance of being transparent with your client in digital marketing.
How a Little Healthy Competition Helps This Agency Thrive
Welcome to our Agency Spotlight series! Each article will feature pioneers of the #agencylife and how they run their businesses in the modern world. This week, Michael Norris talks about how strategy and a little competition go a long way to help this agency thrive.
How to Get Started with Facebook Ads
Each marketing channel has its strengths and weaknesses. Each one appeals to different consumers and has different effects for each industry. With the right strategy and a little trial-and-error, anyone can get positive results with Facebook ads. If you need a crash...
Creating & Collaboration are at the Heart of this Agency
Welcome to our Agency Spotlight series! Each article will feature pioneers of the #agencylife and how they run their businesses in the modern world. This week, McKenzi Heger and Alexis Zadjura of Ads Intelligence talk about the importance of collaboration and connecting in their agency.
End of Summer Reading List for Marketers
Summer is nearing its end which means back to work for many marketers and social media managers. Get yourself and your team ready for September with this list of books for marketers that is sure to inspire and educate before you dive back into work. UnMarketing by...
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